Data Behaving Badly
Data Behaving Badly confronts the uncomfortable reality that whilst data may be everywhere, truth is not. Through a series of vivid real‑world stories, the book reveals how both flawed data and perfectly accurate data can mislead, distort decisions, and trigger serious consequences when stripped of context or misunderstood.
A Brief History of Data
Data is considered to be one of the most valuable commodities in the world today. It ranks alongside other precious assets such as rare earths, gold, diamonds and oil. Our lives are increasingly bound to the story of data.
How has this addiction to data happened? Why has data become so important to us in both our personal and working lives. What is it about data! This book follows the journey data has taken from pre-history in the mid 20,000’s BC and travels through time to the present day.
Mastering Your Data
Master Data Management (MDM for short) has become a whole industry, within an industry. There are many companies now claiming to be MDM software (or services) providers. Everyone wants a master data project on their CV, and in general it has become hip and trendy to talk about and do.
The Enterprise Data Model
Wouldn't it be great to understand all the data in your organisation? Just imagine being able to define, agree and manage information concepts that impact on business strategy? Then image that these information concepts can be linked to the physical database attributes that ultimately are used to create them. That's what this book is about. It focuses on the data model as the foundation for achieving this understanding. This book provides a framework for the enterprise data model, the business reasons behind it and the differences between conceptual, logical and physical data models.